illustration of social stereotypes for British GQ magazine

Condé Nast asked me to illustrate a series of social stereotypes for British GQ magazine. This one is all about the Hygge Junkie - showing five tell-tale signs of Scandinavian slavishness!

About Jonathan
Based in Aberdeenshire, Jonathan Allardyce is a UK artist who not only brings huge experience to each new project he tackles, but a lively style and the ability to create colorful, contemporary pieces that perfectly fit the brief in front of him. Lifestyle images are his strength, which makes him an ideal choice for magazines, newspapers, books and advertising campaigns.
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Similar illustrations by Jonathan
Computer Generated Animation of Girl sitting in kitchen
people all around, crowd at one place, man and women looking down
Arabic Kitchen, People cooking food, Man with raw eatables
Jonathan's latest news
Projekt U5
Projekt U5
Berlin agency Roemer Wildberger ask Jonathan Allardyce to create a series of characters for the building fence of Projekt U5 in Mitte, Berlin.
Projekt U5
How To Spot a.......
How To Spot a.......
Jonathan Allardyce illustrates for GQ Magazine.
How To Spot a.......
A History Of Psychology
A History Of Psychology
Academic publisher Taylor & Francis ask Jonathan Allardyce to create line portraits of fourteen psychologists.
A History Of Psychology
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